Note: The older content written as part of this blog was relevant at the time but may have since changed. Please don't hesitate to contact me for clarification.

Monday, March 23, 2009

MAGAZINE MERGES THAI/SING EDITIONS

Expat Weekend is one of the many expatriate-focused magazines on the market and, until recently, boasted separate editions for Thailand and Singapore. Now that's changed with both markets served by one publication.
Whilst there will be undoubted cost savings for the publisher I cannot see how readers and advertisers will benefit? Both markets are big enough for their own magazines, and indeed this title faces fierce competitions in both countries.
Expats in both countries will only feel they're getting half a magazine and, sadly, this magazine offers little of practical use and little that cannot be found elsewhere.

Expat Weekend Thailand Singapore
is published monthly by Instreams Company Limited and is priced at 120 baht or S$6.

0 comments:

Ask Me Anything ..

.. about the media and publishing industry in Thailand, and I will do my best to assist you. You can email your question to bkkandy AT myway.com.

Add me on Facebook

(c) The Bangkok Bugle 2006 - 2015. Email me at bkkandy AT myway.com for information.