GOSSIP MAGAZINES LEAD THE WAY
'Gossip' magazines are popular no matter what language is used.
There are a huge number of home-grown Thai language titles as well as licensed editions of both Hello! and OK!, but I was surprised to learn that imported English language gossip and celebrity titles are also one of the best-selling categories in one of the top English bookshop chains in Thailand.
This surprising news comes after a recent chat with the company that exports huge numbers of American magazines into the kingdom. They told me that Thailand, for them, was exceptionally good in terms of the amount of business done. Celebrity title People Magazine and the bi-monthly Foreign Policy were cited as being two of the top-selling American titles in Thailand.
2 comments:
How well are the local (Thai language) ones doing, such as Gossip Star, Dara Daily, and Siam Dara?
One can only guess but there's a lot of them and they're well advertised. A lot of my Thai friends are readers of some of those you've mentioned. For some it's the only magazine they buy.
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