ASIA GETS ITS OWN LONELY PLANET MAG
Singapore-based Regent Media has partnered with BBC Magazines to launch Lonely Planet Magazine, a pan-Asian English edition of the monthly travel title.
The first edition, published this month, has a cover price of S$7.50 (€4.35) and the initial print run is 80,000.
The Asian edition of Lonely Planet Magazine is reported to be on sale in selected territories throughout Asia, including Singapore, Malaysia, Hong Kong, Macao and Shanghai. It has not appeared in Thailand at present.
Regent Media is no stranger to BBC magazines. Last year it began publishing a similar English language Asian regional edition of BBC Knowledge Magazine. That title has been appearing in Thailand since its debut nine months ago.
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