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Thursday, May 05, 2011

SINGAPORE WINS FOR WEDDING EDITIONS

Thailand is very much off the beaten track when it comes to the distribution of magazines. 
When I left Suvarnabhumi airport earlier today the only overseas magazines to appear on the shelves with coverage of last Friday's Royal Wedding were Time and Newsweek.
Yet in Singapore there are at least a dozen different magazines already on sale just six days after the big day. Titles from the U.S., United Kingdom and Australia are being prominently displayed in the two newsagents I've visited so far.
I accept there are more native English language readers in Singapore, but I'm sure there would be decent demand for these titles in Thailand too, especially as I've heard several reports of newspaper sell-outs from last weekend.

2 comments:

Anonymous 4:11 PM  

I saw a Thai version of this in Nai-In Bookshop Central Pinklao. It seems to get a lot of interest from the shop customers as evidenced by the very worn-out copy on top of the pile. Although there are still many copie left unsold.

(c) 2016 Written by Andrew Batt 6:05 PM  

There were two Thai language publications that appeared in the two weeks prior to the Royal Wedding. I'm guessing you saw one of these. No Thai magazines (as of this morning) have appeared with coverage and images from the day itself. I'm guessing there will be one or two in the coming weeks, as well coverage in the Thai licensed editions of magazines like Hello! and OK!.

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