TWO-YEAR-OLD MAG STILL ON SALE

In early March I revealed details of one magazine that has been on sale in one prominent Thailand bookshop for two years. Some two months nothing has changed and the copies are still for sale.

The prominent B2S newsagents at Central Festival in Phuket has been selling half a dozen copies of Apartment Living magazine since it went on sale in March 2009. No more copies have been sold in the two months since I last visited, however shop staff have moved the copies to a slightly different location on the shelves.

This is unacceptable, in my view. To the best of my knowledge this 'failed' magazine has not appeared for at least five months. What makes iy even worse is that during the last two months staff have been in contact with this magazine as they've moved its location. Surely that must look at what they're selling?

As a publisher it is extremely frustrating. We're fighting for space as it is, yet to be competing with a 'failed' magazine that cannot sell copies after 26 months is just ... crazy!