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Tuesday, July 31, 2007

THE END OF THE BEGINNING

The next seven days will mark the culmination of 13 months work for me when the first edition of the new magazine hits the streets. Last week I and two of my colleagues went to watch the first pages coming off the presses, and it was a very satisfying experience.
The magazine looks so good and I know everyone that sees it will say 'wow'. It really is revolutionary for Thailand in many ways, not just because it's the first and only global magazine in its sector.
Although the magazine is printed my work hasn't stopped. Far from it. Now comes the PR and marketing, and being the only native English speaker here I'm making sure we get as much coverage as possible from the English media. And we're only a few weeks away from the deadline of the second edition already.

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