NEW MAGAZINE FOR BANGKOK EXPAT WOMEN

Acclimate is another new English magazine to hit the shelves in Thailand. What makes this quarterly publication different is its target - the expat women of Bangkok.
I saw this magazine for the first time last weekend although December was the second edition that has been produced. Reading the impressive feedback page it seems the publishers have already established a dedicated and enthusiastic following.
I feel this magazine will be successful. I say that because this sector is one that's not already covered directly by any other magazine.
The editor Tracey Starr admits in her column she's had an overwhelming response from the first edition. She also says they've had requests for subscriptions but aren't ready to handle them. I just worry a little that the business behind the magazine isn't quite what it should be. No publisher can afford to turn down revenue right now.
Additionally the magazine doesn't appear to have the obligatory ISSN number and bar code from the Royal Thai Police and National Library. Despite long promised changes to the Publishing Act it's still a requirement for magazines here to seek approval prior to publishing.
Good luck to Acclimate; I really hope it bucks the recent trend of English magazines that make fleeting appearances before heading to the great newsagent in the sky.