THAILAND JACKSON COVERAGE IS OK!

The Thai edition of OK! magazine has opted not to use the controversial 'final image' of a dying Michael Jackson on its cover this week.
Global publisher Northern & Shell is reported to have paid around US$ 500,000 for the U.S. and U.K. exclusive rights to the images of the star in an ambulance. MediaWeek reported those images were also set to be used in some of OK!'s 18 international editions.
The Thai edition of OK! is published by Media Transasia, and I suspect there would have been some additional costs involved in obtaining the rights to those images here. From my own experiences those costs are likely to have been way in excess of what the market here could justify. And I wonder too whether the graphic image of the dying star would have been considered culturally wrong when compared to the eventual front cover image choice of Jackson in his prime.
Copies of the U.K. edition of OK! have made in to the shelves in Thailand.