SOCCER FOR SALE IN THE SHOPS
An interesting find on the bookshop shelves last week was a football programme from Thai Premier League team MuangThong United.
The team is currently leading the league after promotion last year. They are one of the richest and best supported teams in the country, playing their home games at the Thunderdome Stadium and regularly attracts crowds into the thousands.
It's strange that no one has tried selling soccer programmes through retail channels in the UK. I'm sure it would work well.
The MuangThong United versus TOT FC programme, which is all in Thai, sells for 30 baht and is very well produced. It contains 36 pages and wouldn't look out of place in the English Premier League.
2 comments:
Rich, well-supported and now top of the table as well. Hope more clubs in the TPL will be able to emulate successful clubs like Muang Thong and Chonburi.
... and well sponsored too. They've got Yahama as shirt sponsors, and the likes of Nescafe, adidas and Coca Cola as other sponsors.
Like you, I hope other teams can emulate what MTUFC and Chonburi FC, which has an excellent English language website, are doing.
Earlier this season I said I would support Bangkok United but I haven't got around to going to a game yet.
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