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Friday, December 12, 2008

BEAUTIFUL COW, A PUBLISHERS DREAM

Beautiful Cow is the latest magazine in the spotlight in my ongoing search for the more unusual Thai language publications that are widely available through the bookshops.
This 134 page magazine is different from most in that it's a landscape-style publication. Produced by Cion Media it sells for 65 baht, but what's most impressive is the fact that the first 44 pages of the magazine are all advertising. That's a publishers dream and I'm guessing this niche title is doing really well financially.

2 comments:

Anonymous 5:22 PM  

I really have seen it all now! Please tell me the cow in your picture isn't considered beautiful!Who on earth buys this magazine?

(c) 2016 Written by Andrew Batt 7:46 AM  

Hi Teresa,

The term 'beautiful' is not mine, before you get the wrong idea! I guess some people must see some kind of beauty because that's the name of the magazine in Thai.

Who buys it? Well, apart from the strange guy who seeks out the most unusual magazines, there are a lot of people in Thailand that keep animals in one form or another. There must be enough people to make it a worthwhile publication, and there are two similar ones covering the keeping and breeding of cows.

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