TWO MORE MAGAZINES MAKE THEIR DEBUTS

Two more Thai language magazines debuted on the bookshelves this week.
Hi5Angels, published by Me Management Co. Ltd, is a 98-page glossy title centered around the poplar social networking website. It's very much a magazine for young people but, worryingly, it seems to have just four pages of paid-for advertising in its debut issue. It sells for "50 bath".
igift magazine is a marketing and merchandising magazine published by DGP Thailand. The first issue sells for 88 baht and runs to 92 pages - 16 of which are advertising. The ISSN number - a requirement for retail magazines, appears to have been an afterthought for this publisher as it has been stuck on to the front cover as opposed to being part of the artwork.
These new launches, combined with the countless others during the course of the year so far, indicate the fact that print media is a long way from "fading away", as suggested by one media expert earlier this week.