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Sunday, October 17, 2010

NEW MAGAZINE IS THE BUSINESS

There has been no noticeable decline in the number of new launches hitting the shelves in Thailand over the past three or four months.
The most recent English language title to appear is Business Report Thailand - a monthly 56-page magazine from Ensign Media. The concept behind this magazine which is edited by Oliver Fall is to provide something new and hard-hitting along the lines of The Economist and global business magazines such as Forbes and Bloomberg Businessweek. Indeed the magazine has contracted with Bloomberg for pictures and a comprehensive data page.
PR fluff is something you will not find in this publication.
The first issue takes an in-depth look at Thailand's 3G debate (or debacle) and includes an interview with Smith Jingkaojai about Thailand's economy. Prolific blogger Bangkok Pundit has also been recruited to write a monthly round-up of politics in the kingdom.

The magazine retails for 120 baht and is offering a free trial subscription to readers in Thailand. Email your details to BRT AT ensign-media.com

Disclosure: I am Publishing Director for Ensign Media.

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