BAGGING AND SELLING OLD MAGAZINES
These magazines didn't sell the first time around and are now being offered for sale again at substantially reduced rates. Gossip and lifestyle titles appear to make up the majority of the titles which are part of the bundle packs, with most dating from late last year until around three months ago.
Some of these titles will have been priced at upwards of S$15 when they were current, so it does represent a good deal for readers who don't mind buying non-current editions.
My feeling is these titles shouldn't be taking up valuable shelf space, especially in the prime 'front-of-shelf' position as pictured here. I'm not against giving these editions a second chance, and in fact I'm surprised it doesn't happen more, however perhaps newsagents should create and develop a separate section for these kinds of non-current sales?
1 comments:
Back in the UK I believe retailers can return unsold copies to the publisher for a refund at (or near) cost - which is why you never see such discounts back home.
I'm guessing that here in Thailand the publisher's attitude is 'well you bought the bloody things, don't come crying to me for a refund' :)
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