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Wednesday, November 04, 2009

CARABAO ROCKER VENTURES INTO MAGS

Coffee Break Magazine by Thierry is another new Thai language magazine to make its debut this week. Thierry is Thierry Mekwattana, a guitarist and vocalist with Carabao - the most popular Thai rock group of all time according to Wikipedia.
Celebrity-backed magazines are not unusual in other parts of the world however they're still a rarity in Thailand. The name alone is often enough to sell copies of the magazine and advertising. That's shown here by the fact there are a healthy 22 ad pages within the 86-page debut November edition.
The magazine sells for 60 baht, interestingly has two editors-in-chief (Thierry being one) and is produced by Creative Revolution Business Entertainment Co. Ltd.

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